Mobile Apps - Customer loyality in the Retail trade
What role do mobile apps play and how effective are they in retaining customers?
Sinopsis del libro
For some years now, there has been enormous hype surrounding the mobile Internet. Some have already labelled it the new mass medium of the future. Many see the main cause of this hype in the technical development of producing ever better mobile devices and defining new standards for data transmission. Others, on the…
Publicación2024
IdiomaEspañol
ISBN9783759817457
SKUBW9783759817457
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